I’m a user experience designer with a passion for solving complex problems through creative design solutions. For over 20 years I’ve helped companies create effective and impactful digital experiences. Throughout my career I’ve worked with a variety of brands across the e-commerce, sports, healthcare, fintech, and logistics industries.
Led the development of unified user experiences across Ryder's digital platforms, including websites and mobile applications. Spearheaded the implementation of a comprehensive design system to enhance consistency and streamline the user interface across multiple products.
Directed UI design and design system management while partnering with cross-functional product and development teams to enhance product functionality and user experience across core initiatives.
Oversaw end-to-end UX design life cycle, including concept development, user research, testing, and iterative improvements. Balanced design excellence with business objectives while ensuring solutions met technical requirements and user needs.
For this project, I collaborated alongside multiple stakeholders to reimagine the shopping experience for Dollar General. I based my design decisions around actual customer feedback. I conducted thorough A/B and multi-variant user testing to validate design direction to ensure future success.
Case study is coming soon!
Case study is coming soon!
Our team created a fun e-commerce app that was designed for moms and families. Popshelf is a stress-free shopping destination for everyday essentials and the special things that make living better.
I was tasked with not only working on the redesign of the new Ryder website, but also coordinating with the development teams on creating a component library. I started establishing a core 25 components at first and worked those into each of the page layouts to strive for consistency and provide a more cohesive design.
I am a problem solver by nature. I discovered my interest in design and art at a young age. My mantra is less is more.
I’m also a guitarist, composer, movie enthusiast, avid sports fan, and a dog father to Batgirl. She says hi!
With skills in various different fields of design, I am the perfect person to hire for complex projects. Whatever your needs are, I can take on any challenge.
I have worked in multiple industries including healthcare, e-commerce, logistics, sports, insurance and FinTech.
My experience with responsive design and mobile apps has helped me to develop an eye for detail, color, typography, layout, and more.
I create meaningful relationships between users and the products that they use. I focus on making digital products feel natural and personal, rather than mechanical and cold.
Pictures bring out the creative in me. Photography makes me see things from a different perspective.
Music has always been an important part of my life. I have been in some great bands, recorded several albums and done some touring.
Sunless Season is my current music project. I create atmospheric late night mellow beats with varied influences of hip hop, ambient, soundtrack-like melodies with synths and samples.
Now that you know a little bit about me, let's create something awesome together!